Save the event in the ics or vcs format via "Save As".
Place the file on a web server and link to the file in the message like you
would do to any other website.

--
Robert Sparnaaij [MVP-Outlook]
Coauthor, Configuring Microsoft Outlook 2003
http://www.howto-outlook.com/
Outlook FAQ, HowTo, Downloads, Add-Ins and more

http://www.msoutlook.info/
Real World Questions, Real World Answers

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"GoldenWrench" wrote in message
...
Say, I'm sending an email that notifies the recepient about the topic,
date,
and time of an upcomming event. How do I insert a link into the email
that
when the recepient clicks on the link, then automatically the topic is
entered into the recipient's calendar at the correct date and time?